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What Effect Will The iOS14 Update Have on Your Facebook Ads?
Facebook Ads is the world's leading social advertising platform, enabling businesses of all sizes to drive engagement and retention on their Facebook pages and increase brand recognition and trust. It can be overwhelming for even the most tech-savvy users with many...
It Is Time to Change Your Facebook Ad Strategy For iOS 14
Even though there is still some confusion surrounding Apple's latest update, iOS 14, and its impact on Facebook ads, it is the right time for digital marketers or advertisers to begin using the best Facebook strategy for iOS 14 to easily deal with the lower visibility...
The Best Facebook Ads Scaling Strategy by The Experts
The current market condition and growing competition rate have forced businesses to adapt their tactics and plan for changes in the Ads Manager of Facebook and the frequent updates to the algorithm of Instagram. Every business needs to change its ad creatives...
2022 Step-By-Step Guide to Creating a High 4 to 8x ROAS From Facebook Ads Campaign Blueprint (Diagram Included)
Since the iOS14 updates - the lack of third-party data has really changed the game for me regarding Facebook ads, and I've had a lot more success with my campaign lately. If you're running ads on Facebook, the changes that have been made will impact your ad campaigns,...
4 Levels of Daily Facebook Ad Spend
Thought I would make a post to help people out with the question of "how much should I be spending on ads?" - and the actual answer to that question is: "as much as you can! (profitably of course)" However, the strategy for spending $10 per day is different than $100...
Fixing Bad Facebook Ads Is Usually Not As Simple As You Make It Out To Be
If you are experiencing poor results with your Facebook Ads and have a "quick fix" in mind, please read this post before you attempt to fix it. When you create Facebook ad campaigns, you know that there are just so many different ways that it can be set up. Like a...
Quickly Test Facebook Ads With a Higher Daily Budget ($300+/day)
There are generally two different stages for Facebook ads and two different budget levels. Stages are either testing with new ad accounts or scaling and the budget levels are either low or high (with many levels in between, but just for simplicity). You've got low...
How to Properly Test Facebook Ads
With all of the variables on Facebook ads, you need to run it like a science experiment and having multiple controls and a single variable. Let's say you have a campaign with Ad #1 Interest #1 Image #1 Target country #1 You let it run for 3 days and it results in a 2x...
