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It Is Time to Change Your Facebook Ad Strategy For iOS 14

It Is Time to Change Your Facebook Ad Strategy For iOS 14

Even though there is still some confusion surrounding Apple's latest update, iOS 14, and its impact on Facebook ads, it is the right time for digital marketers or advertisers to begin using the best Facebook strategy for iOS 14 to easily deal with the lower visibility...

The Best Facebook Ads Scaling Strategy by The Experts

The Best Facebook Ads Scaling Strategy by The Experts

The current market condition and growing competition rate have forced businesses to adapt their tactics and plan for changes in the Ads Manager of Facebook and the frequent updates to the algorithm of Instagram. Every business needs to change its ad creatives...

4 Levels of Daily Facebook Ad Spend

4 Levels of Daily Facebook Ad Spend

Thought I would make a post to help people out with the question of "how much should I be spending on ads?" - and the actual answer to that question is: "as much as you can! (profitably of course)" However, the strategy for spending $10 per day is different than $100...

How to Properly Test Facebook Ads

How to Properly Test Facebook Ads

With all of the variables on Facebook ads, you need to run it like a science experiment and having multiple controls and a single variable. Let's say you have a campaign with Ad #1 Interest #1 Image #1 Target country #1 You let it run for 3 days and it results in a 2x...